From Prompt to Pitch: AI Campaign Poster Design
AI is changing the way designers work—but generating an image is only the beginning.
In this project-based course, you’ll learn the complete AI-powered design workflow used by freelancers, agencies, and marketing teams. Instead of creating a single poster, you’ll develop an entire social media campaign for a real brand.
Starting with a client brief, you’ll use ChatGPT to research the brand, generate creative ideas, and write effective prompts. You’ll then create AI visuals, refine them into fully editable designs using Lovart AI, and finally present your campaign professionally with Canva AI.
By the end of the course, you’ll have a portfolio-ready campaign consisting of three social media posters and a client presentation.
What You’ll Learn
✔ Understand the modern AI-powered design workflow
✔ Read and analyze a client creative brief
✔ Research any brand using ChatGPT
✔ Create campaign ideas with AI
✔ Write professional design prompts
✔ Generate consistent AI visuals
✔ Design a complete 3-poster campaign
✔ Edit AI-generated designs in Lovart AI
✔ Fix common AI-generated design mistakes
✔ Build professional presentations using Canva AI
✔ Export files for social media and client delivery
✔ Build a portfolio-ready campaign project
Curriculum
- 8 Sections
- 1 Lesson
- 2 Hours
- Section 1: Welcome & Course Overview (5 Minutes)Welcome to the course! In this section, you'll understand how the course is structured, explore the AI tools we'll use, and get a clear overview of the final project. By the end, you'll know exactly what you'll build—a complete AI-powered marketing campaign for a real brand.1
- Section 2: Understanding the Client (10 Minutes)Every great campaign starts with understanding the client. Learn how to analyze a creative brief, define campaign goals, identify the target audience, and select a real brand for your project. This section lays the strategic foundation before any design work begins.0
- Section 3: AI Research & Campaign Planning (20 Minutes)Use ChatGPT as your AI creative assistant to research your chosen brand, analyze competitors, understand the audience, and develop a campaign strategy. You'll also learn prompt engineering techniques to generate high-quality visual concepts for your campaign.0
- Section 4: Designing the Campaign with AI (20 Minutes)Transform your campaign ideas into visuals by creating three connected marketing posters: Awareness, Engagement, and Call to Action. You'll learn how to generate multiple concepts, refine prompts, and maintain consistency across the entire campaign.0
- Section 5: Editing & Refining in Lovart AI (20 Minutes)AI-generated images are just the starting point. In this section, you'll convert your visuals into fully editable designs using Lovart AI. Learn how to edit typography, replace elements, fix AI-generated mistakes, improve layouts, and prepare professional-quality campaign assets.0
- Section 6: Client Presentation with Canva AI (10 Minutes)Present your campaign like a creative agency. Learn how to organize your work into a professional Canva AI presentation, explain your design decisions, showcase campaign strategy, and prepare an impressive client-ready pitch.0
- Section 7: Final Project Submission (10 Minutes)Bring everything together by completing your final campaign project. You'll submit your creative brief, brand research, campaign strategy, three campaign posters, editable Lovart AI files, and a Canva AI presentation to build a portfolio-ready case study.0
- Section 8: Bonus Resources & TemplatesAccess downloadable templates, prompt libraries, campaign planning worksheets, presentation templates, design checklists, and additional resources to help you create professional AI-powered marketing campaigns even after completing the course.0
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All levels
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4 Students
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11 Lessons